Our Story

It Started on Anna Maria Island

Greg and Lee Ross

Greg Ross grew up on Anna Maria Island, and he and Lee always knew they would come back. First they built corporate careers around the country, at Fortune 100 companies and others. All the while they were buying, fixing up and selling houses together, which they had done since they met. They loved construction, and they loved a project.

In 2002 they came home so their sons, Jake and Andrew, could grow up in the same close community Greg did.

Greg never set out to be a home builder. He was a developer working on his own projects when a neighbor asked him to take on a job. Then people he knew started asking him to build their homes. He said yes, and he fell in love with it. Ross Built was founded in 2006. That first neighbor came back years later to build a new home with us.

Lee brought her eye for design and her understanding of construction to every project. Jake and Andrew grew up in the business and work in it today. Twenty years on, Ross Built is still the same family, building on the same islands.

Greg Ross, founder of Ross Built Custom Homes

In Honor of Our Founder

Greg Ross | 1965-2025

Greg started Ross Built in 2006 with a business plan that fit on one page. It said the company would lead by “providing superior customer service through integrity, commitment and honesty.” He never changed that part.

Greg wanted Ross Built to be the best-in-class builder in our market. He told the team to do what is right, not what is easiest, and that a job is a house, not a construction site.

“We’re a customer service company. Our #1 goal and best marketing is exceeding customer expectations. If accomplished, everything else follows.”

Greg Ross, to the Ross Built team, 2024

Greg led the company for nineteen years, until his passing in February 2025. Today Ross Built is led by Lee and their sons, Jake and Andrew. It is still family owned and family run, and the standard he set is still the one we build to.

Signature of Greg Ross

2006 to 2026

Twenty Years, Year by Year

The Ross family on the beach

2002

Home to the Island

Greg and Lee Ross move back to Anna Maria Island, where Greg grew up, with their sons Jake and Andrew.

Greg Ross and subcontractors outside the first Ross Built office on Marina Drive at the first subcontractor appreciation party
The first subcontractor appreciation party, outside the first office, 2007 or 2008

2006

Ross Built Is Founded

Greg and Lee start Ross Built, taking on custom homes, remodels and small commercial work. The first office is one small room on Marina Drive in Holmes Beach. Many of the subcontractors at the first appreciation party there still work with us today.

Ross Built job site sign with the first logo, Ross Built Building Contractor
A job site sign with the first logo

2007

The First Business Plan

Greg’s first business plan fits on one page. It opens with one sentence of strategy, and the to-do list under it calls for a logo, job site signs and signs for the trucks. The logo that comes out of it is brown and tan and reads Ross Built Building Contractor. The targets for the year are two custom homes and four remodels.

2008

Year Two

The second plan doubles the goal to four custom homes, with at least one project each in Key Royale, Anna Maria and Longboat Key. It also sets a new aim: working relationships with architects, engineers and interior designers.

Ross Built home in Anna Maria designed by architect Emily Anne Smith, 2009
Anna Maria, 2009
Ross Built home on Anna Maria Island designed by architect Emily Anne Smith, with the Ross Built job sign out front, 2009
With the Ross Built job sign, 2009

2009

Working With an Architect

Ross Built finishes its first new homes designed by an architect: two houses on the island, both by Emily Anne Smith.

Photo: the second Marina Drive office

Round Ross Built Construction Co. job site sign on two wooden posts in front of a coastal cottage
The second job site sign, with the Construction Co. logo

2010

Around the Corner

The office moves around the corner to a larger unit in the same building, with a foyer, a few offices and a meeting room. A black and white logo replaces the original. It reads Ross Built Construction Co.

Greg Ross with the framing crew on top of Ross Built’s first new beachfront home on Anna Maria Island, his truck parked in front, 2010
Greg up top with the framing crew, his truck out front, 2010

2010

On the Beach

Ross Built builds its first new beachfront home on Anna Maria Island.

West Manatee Fire Rescue Station 1 in Holmes Beach during its remodel by Ross Built, with the project sign and Ross Built document box out front, 2011
Station 1 remodel, Holmes Beach, 2011
Ross Built Building Contractor job site sign with a color palm logo on two wooden posts, 2011
The job site sign, 2011

2011

Station 1

Ross Built remodels Station 1 for West Manatee Fire Rescue in Holmes Beach. The job site sign gets a new look the same year: the palm in color, and the words Building Contractor.

The Pine Avenue building in Anna Maria where Ross Built had its office
The Pine Avenue office

2012

Pine Avenue

The company moves again, this time to a larger office on Pine Avenue in Anna Maria. There is more room and there are more offices, and it is outgrown quickly. The logo changes again, to brushed steel.

Aerial view of the Bernie Little Distributors center in Lakeland during its renovation and expansion by Ross Built, 2013
Bernie Little Distributors, Lakeland, March 2013. Photo: Aero Photo

2013

Off the Island

A client whose home Ross Built finished on the island in 2009 gives the company a chance at his commercial work: a full renovation and expansion of the Bernie Little Distributors center in Lakeland.

West Manatee Fire Rescue Station 2, built by Ross Built
West Manatee Fire Rescue Station 2

2014

A Fire Station

Ross Built builds Station 2 for West Manatee Fire Rescue.

The 67th Street building in 2016, before Ross Built renovated it, when it was a children’s learning academy
Before, 2016
The Ross Built office on 67th Street after the renovation, with a wood sign wall and palms out front
After the renovation, 2016

2016

305 67th Street West

Ross Built buys its first office, a mid-century modern building on 67th Street West in Bradenton that had been a school. Every office before it was rented. The renovation was finished that same year, and it is still home base.

Historic brick home in Anna Maria after its restoration by Ross Built, with a stone path and palms, 2016
Historic restoration, Anna Maria, 2016

2016

A Historic Restoration

Ross Built restores a historic home in Anna Maria.

Ross Built subcontractors, trade partners and team gathered on a deck under an oak tree for the ten-year subcontractor appreciation party, 2016
The ten-year subcontractor appreciation party, 2016

2016

Ten Years

Ross Built turns ten and marks it the way it started: with a party to thank the subcontractors and trade partners who build every home.

White stucco home in Anna Maria with a curved parapet and palms, completed by Ross Built in 2017
Anna Maria, 2017
Shingle-sided beachfront home in Holmes Beach with a stone entry tower and palms, completed by Ross Built in 2017
Beachfront, Holmes Beach, 2017

2017

Two Island Homes

Ross Built completes a new home in Anna Maria and a beachfront home in Holmes Beach.

White board-and-batten home on Palma Sola Bay with a long pool and wide lawn, designed by Sweet Sparkman Architecture and Interiors and built by Ross Built, 2017
Palma Sola Bay, 2017

2017

On Palma Sola Bay

Ross Built completes a home on Palma Sola Bay designed by Sweet Sparkman Architecture and Interiors.

Raised island home with sea green siding over white stucco arches and a curved stair, Ross Built’s first home with the architects at Cooper Johnson Smith, 2018
The first home with Cooper Johnson Smith, 2018

2018

A Lasting Partnership

Ross Built completes its first home with the architects at Cooper Johnson Smith. Many more have followed since.

Greg Ross at the podium accepting Ross Built’s first Aurora Award, with Lee and Andrew Ross beside him, 2019
Greg, Lee and Andrew on stage at the Aurora Awards, 2019

2019

The First Aurora

Greg accepts Ross Built’s first Aurora Award, with Lee and Andrew beside him on stage.

Palma Sola Modern, a Ross Built home on Palma Sola Bay

Palma Sola Modern, Bradenton

2020

Palma Sola Modern

A modern home on Palma Sola Bay in Bradenton, minutes from the office.

White stucco home at dusk with lit porch and dormers, the new home Ross Built built for its first client, 2021
A new home for the first client, 2021

2021

Full Circle

The neighbor who gave Ross Built its first job comes back to build a new home with us. It is their second project with Ross Built, and their first new house.

The Ross Built Custom Homes office on 67th Street today, with the current logo on the front wall
The office today

2022

The Rebrand

Ross Built rebrands as Ross Built Custom Homes. The stacked logo is the one the company leads with today. The palm in a circle, there since the first logo in 2007, carries on as the seal. The front of the 67th Street office has since been updated.

Modern River House, a Ross Built home on the Manatee River

Modern River House, Bradenton

2022

Modern River House

A riverfront home on the Manatee River, designed around the view.

Bimini Bay House, a white stucco Ross Built home in Anna Maria with twin gables and green shutters and doors, at dusk
Bimini Bay House, Anna Maria, 2022

2022

Bimini Bay House

Ross Built completes Bimini Bay House, a bayfront home in Anna Maria.

The restored Van Wezel Estate on Lido Key

Van Wezel Estate, Lido Key

2023

Van Wezel Estate

A historic Lido Key home, restored. The project earned a national award for historic preservation.

Jewfish Key Residence, built on a private island

Jewfish Key Residence

2024

Jewfish Key Residence

A home on a private island with no bridge. Every material and every crew member arrived by boat.

Southern Living

Custom Builder Program

Member of the Year

2025

2025

Southern Living Member of the Year

Southern Living names Ross Built its Custom Builder Program Member of the Year. The announcement runs in the magazine’s August issue.

Photo: Greg with the family or on a job site

2025

Carrying It Forward

Greg passes away in February. Lee, Jake and Andrew take the company forward together.

Read the Anna Maria Island Sun’s story of the celebration of his life.

Jake, Lee and Andrew Ross

Jake, Lee and Andrew Ross

2026

Twenty Years

November marks twenty years of Ross Built, and the company is celebrating. Lee leads it as Principal, with Jake as Director of Construction and Andrew as Director of Pre-Construction. The same family name is still on every home.

Be Part of the Next Twenty

Tell us about the home you are planning.